Bell has pledged $121 million for mental health funding, but is asking the public to help out on Bell Let’s Talk Day
Since 2010, Bell has worked to raise awareness of mental health and mental illness among Bell Let’s Talk Day January 26. The media giant has committed $121,373,806.75 in total funding.
On this date, for every text message, local or long distance call, tweet or TikTok video using #BellLetsTalk, Bell donates 5 cents to Canadian mental health programs. Bell will also donate 5 cents for each Facebook, instagram, LinkedIn, Snapchat, ICT Tac, Twitter and Youtube watch the Bell Let’s Talk Day video and each use of the Bell Let’s Talk Facebook frame or Snapchat lens. Participants pay nothing beyond what they would normally pay their service provider for online or telephone access.
As part of the telecommunications company’s mental health initiative, its Community fund provides annual donations of up to $25,000 to charities to fund mental health services in communities across Canada.
Over the past 12 years, this Community Fund has invested more than $15 million in grants to 888 organizations. These organizations include the Ayalik Fund and the Canadian Canoe Foundation, which offers a nature-based therapy program to youth in Nunavut; the Marie-Vincent Foundation, which supports children and adolescents who are victims of sexual and physical abuse; the Isaksimagit Inuusirmi Katujjiqaatigiit Embrace Life Council, a suicide prevention organization; Katimavik Youth Services, a volunteer program in Aboriginal communities; The Support Network, a crisis hotline for North Central Alberta and many more.
“Working together in communities large and small across the country, we’ve made great strides in advancing mental health and raising awareness of mental illness,” said Mary Deacon, president of Bell Let’s Talk in a statement. Press release.
Bell also supports anti-racism and social justice initiatives through its Bell Let’s Talk Diversity Fund. This fund supports organizations whose projects aim to reduce the stigma surrounding mental illness and/or increase access to culturally appropriate mental health and wellness supports for members of Black, Indigenous communities. and color (BIPOC) in Canada.
Preference for this funding will be given to organizations led by an individual who is a member of the BIPOC community they support and/or managed by a board, council or executive committee comprised primarily of individuals who reflect the community they support.
“The past two years have been difficult for everyone and I encourage all Canadians and people around the world to join us for the world’s biggest conversation on mental health on January 26,” said Mirko Bibic. , President and Chief Executive Officer of Bell Canada and BCE.